5 Problems that eCommerce site owners often face
eCommerce face hassles on daily basis. Certain issues are also linked to find their place on the web, they deal with any third parties: suppliers and customers, as for traditional commerce, but also delivery providers, payment solutions, services.
Do you want to get into e-commerce? First take into consideration these 10 concerns that can be faced by you, and find out how to solve them.
1- Delivery
If there is a store, the customer leaves the store with his product, this situation is not the same with e-commerce. The Internet user sends you money for a product he does not yet have. From the payment, he will wait impatiently for the arrival of his order. However, problems can always arise: the delivery provider has lost a package, the product was damaged during transport, or you were simply late before shipping.
This can cause customer dissatisfaction, which will then have to be managed. The ideal is to be responsive and to keep him informed about the situation as soon as possible. If you are in discussion with the delivery provider to find a lost package, keep the user informed of your steps, do not wait for him to come to the news. Likewise, if you are late in your parcel preparations, inform them of the expected date of shipment.
Finally, if the product has been damaged during transport, quickly offer a solution according to your legal notices, whether it is a total or partial refund, or a replacement.
Online customers who have received good communication for a dispute generally keep good relations with the e-commerce site, 95% of negative opinions turn into loyal customers if a solution has been found. The responsiveness of the after-sales service has a major impact on a company’s image!
2- Paypal: beware of fraud
Paypal is an online payment solution appreciated by customers because it is quick and easy. However, beware of some scams from malicious Internet users. They are rare but can occur, so it is advisable to know how they work and how to prevent them.
Indeed, Paypal mainly favours the buyer for a dispute, and this is used by fraudsters. The most famous scam is to indicate that the product has not arrived and to ask Paypal for a refund, or to declare the product as not corresponding or not working, then to send a parcel back to the owner.
It is quite difficult to guard against such scams. One solution is to indicate the weight of the package on the shipping label. Thus, if the malicious Internet user returns an empty package or one with a different weight, you will have an argument against Paypal to assert your rights.
We also recommend that you offer the online payment service of a bank. You will then no longer have an intermediary during disputes, which will leave you more room for discussion, but you will then have to be very responsive to ensure customer satisfaction.
3- Inventory Management
Just like a store, an e-commerce site must be careful about managing its inventory, especially in the case of winning products generating many sales.
This is undoubtedly the most complex aspect in the management of a business. You have to assess the number of sales of a product over a given period, know the supplier’s replenishment time for that product, to know when to recommend it without going out of stock.
This management can be even more complex in the case of a store attached with an e-commerce site. The stock of the e-commerce site are updated according to the sales of the store, which avoids online orders when there is no longer any physical stock.
4- Dependence on Google decisions (HTTPS, mobile, visibility)
Google is the world leader in search engines, and by extension in website visibility. Most sites depend more than 50% on Google for traffic. Despite the plans of new competing search engines, Google’s supremacy seems doomed to last a few more years and this can impact online stores when Google changes the rules of the game. Lately, there has been the obligation to switch to HTTPS to run Google Shopping campaigns, in addition to the display of the non-security of data in the Chrome and Firefox browsers. So it is advised that use different channels to grab traffic, so as not to depend solely on Google for visibility and transactions.
5- Negative Customer Reviews: how to get some positive out of them
Despite all the steps taken for good delivery of orders or customer follow-up, you receive negative opinions. You must then extract all the positive possible from these opinions. Indeed, perhaps they will allow you to improve your process of preparing packages or responding to customers.
Negative reviews can also be good for your image. This is because only positive reviews can seem suspicious, as it’s next to impossible that you have absolutely no issues with any order. And even if it does, there are still some unhappy people.
You should ask to negative feedbacck person not to delete or ignore. Help them in any way.
For expert opinion regarding your business, consult Now Rise Business.
Location: 260 E. Baker Suite 200 Costa Mesa, CA 92626
Phone: 626–427–3118
Email: info@nowrisebusiness.com
